Like many people, when you’re researching franchise opportunities, one of the most important stats you’ll be looking at is what royalty rates you’ll be required to pay the franchisor. Every franchisor charges some sort of royalty rate, which is essentially a fee equal to a percentage of your sales, for the right to use the franchisors trademarks and systems. This is how franchisors make money, and often how they help fund their national advertising campaigns that drive people to shop with a franchise brand (and, as an extension, your franchise location).
While you already know that D.P. Dough isn’t a pizza franchise–we are the Pizza Franchise Alternative, after all–we are most similar to pizza franchises in the food type and demographic we serve. Many people considering a pizza franchise will also look at D.P. Dough, as we’ve created our very own category in the quick service industry that appeals to people looking for pizza, but stands out for its delicious and individually customizable calzones.
D.P. Dough also stands out for the affordability of its royalty rate, making it one of the best values in the quick service industry. So just what are the average royalty fees in the pizza franchising industry, and what makes D.P. Dough such a great value in franchising? Let’s take a look.
Here is a list of the top pizza franchise systems in the U.S. based on total units (stores) that are in operation, along with they’re respective royalty fee rates and advertising fee rates:
As you can see, D.P. Dough offer’s tremendous value in addition to being a unique concept and an emerging franchisor. If you’re interested in learning more, fill out the information request form and a member of our franchise executive team will be in touch!